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The Growth Marketing (https://braudigital.cat/) is a strategy that adapts to the current needs of online businesses, as it seeks to optimize resources and maximize results. To do this, it is based on the work of growth hackers, who are experts in collecting and analyzing data, extracting insights and designing actions that drive the growth of the company quickly, intelligently and efficiently. Their goal is to find opportunities that generate competitive advantages and differentiate the business from its competitors.