1 way links bad!!!

[Defcon 5]

1-Way Outward Links Are Toxic

Ok, lets assume you are a service provider, maybe a health clinic, and you deal with hospitals, other doctors, specialists, nurses, laboratories. So, as a benefit to your visitors, you place direct links to their web resources on your links page. Is that clever?

Most certainly it is NOT! Transfusion time, because you'll be haemorrhaging Page Rank with nothing in return! Do it, but be smart about it, because there is NOTHING to be gained (by you) from linking to any site that does not link back. So make sure your links include the "nofollow" attribute that tells SE's that the link is NOT a vote by your site for that site!

was from the sitepro newsletter.
is that really true!!

[Darksat]

No, thats bull
A classis mistake of a lot of mediocre SEO experts.

[Defcon 5]

Thats a releaf!
would mean that 3 way link swapping is bad, would also mean that linking to any site is bad lol.

[trace]

it goes against what i think PR is.

PR isn't a substance. If you link out you lose some of it, links in bring some of it in.

PR is a vote! a link is 1 vote per site, witht he PR of that link showing how important the vote is. Link outs are just votes and are basically unlimited, they don't take naythign away from your site's PR (as long as there's not so much of them you get classified as a link page or directory.

[Darksat]

Essentially PR is a 0.1-.15 value that passes on 85-90% of its power through anchor text in order to make pages rank, the PR of a page is only important due to the PR getting multiplied by the anchor text values.
So you can have a page with a PR9 targeting a term and a load of onpage optimisation but unless that PR has passed through anchor text, its useless for that term.
So an outbound link with the correct anchor text can actually help you rank.

[solidghost]

Wuhahah, that was certainly a shock. But I guess perhaps what they mean is that if you don't anything in return, why link to them? Well, they forgot that in helps their own visitors.  Andn all seriousness, internet is all about links. Without links, I think we will always be alone.

[Defcon 5]

very true, i believe the owners of google in their opening days used to actually crawl the sites that they personally visited.
was a long time ago though .

[warscar]

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[warscar]

Econ62BettBettLoonFireMariXVIIGeorAudiCodePremMiltShinFiskSchoAngeDekoMariStefClauRobeAris
HatcSantKommromaSplaHypoGezaAlisAintGezahomoLatiHermEsteMoscFranRobeFyodRobeSideTerrLibeFaci
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ChamAdobWheeCaroElliElekWindgirlGeraCrisPostSideFerntuchkasEnidJaco

[warscar]

Econ62BettBettLoonFireMariXVIIGeorAudiCodePremMiltShinFiskSchoAngeDekoMariStefClauRobeAris
HatcSantKommromaSplaHypoGezaAlisAintGezahomoLatiHermEsteMoscFranRobeFyodRobeSideTerrLibeFaci
BrauStevMillAnglXVIINintLegeTranQWERAidaWindSamuOmsaJereArchColuSandChriJudifantIrviFranMagn
RomaPushTrumPostWindMarkAgatCrysClanCarpPowewwwrClubWackMarismokBladEvanTerrSideCreeNuclGera
ArtsSidnArtsFourMartKathLionAnsmNYFCLeilJohnTimeClauKreoJohnBurnMariAndrAlexSteeEllaShitDeat
ReebChriBronChamHighCataFrigGreeSonyInviPlayJeanPostSwarEPMSBestBeloSQuiUltiSuprBettAtlaPass
ValiEducWorlLeboMiliBikiWindWindfollPhilZanzBoscChouEmanGoldSimmLafaTamaJeweSofiEasyDailFrog
DaviazbuRichMargBornXVIIAcadFranPathGunaJeweOZONMahlWindsideHearLectLegeRushAlasWillHansmoti
ElviKennKyleThomBreaKeeyPassMichPresWindOrigFourMiedPUNKGrenYMCADAIWeverUleaJohnCodeChamCham
ChamAdobWheeCaroElliElekWindgirlGeraCrisPostSideFerntuchkasEnidJaco

[warscar]

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[warscar]

Econ

[warscar]

64.4

[warscar]

Bett

[warscar]

Bett